Gospel singer Joyce Omondi is officially the Kenyan brand ambassador of Uhai Haircare.
Uhai and Joyce will work together for distribution, design, content, promotion, and marketing of its haircare products in the Kenyan market.
“We are so excited to be working with Joyce on expanding Uhai’s presence in Kenya,” said Susan Edwards, Uhai’s Founder and CEO.
“She embodies the values we cherish at Uhai and will be a great advocate for the brand.”
Omondi, who is also a TV host on Switch TV, seemed execited to partner with the brand and released a statement saying:
"I look forward to helping my audience achieve their own hair care goals by experiencing these great quality products at an affordable price," she said.
"Uhai’s brand was born right here in Kenya a few years ago. So, it’s such an honour for me to be part of its homecoming in celebrating our strong, beautiful, African hair."
Uhai, though based in the US, was actually conceptualized in Africa while Susan Edwards and husband Varsay Sirleaf lived -- both Kenya and Liberia-- for eight years.
“While in Nairobi, I noticed that women were suffering from dry hair and severe hair breakage. While they desired healthy hair, many were unable to achieve it because of limited quality hair products and a never-ending self-inflicted cycle of damage through incorrect use of wigs, weaves and braids,” says Susan.
“I was also suffering from dry hair and decided to create Uhai. I designed Uhai’s products to be infused with high quality African ingredients such as superfood baobab, coconut oil and shea butter, which deliver key health benefits and address dryness and breakage.”
Cover Image: Instagram/Joyce Omondi